Content Marketing for Hotels

As a hotelier, you’re no stranger to the challenges of standing out in a saturated market, attracting consistent bookings, and keeping guests engaged long after their stay. At Kurt’sCopy, we help you overcome these hurdles with content marketing strategies designed to connect with travelers on a deeper level.

From showcasing your property’s unique charm to creating engaging content that converts lookers into bookers, we specialize in building your hotel’s digital presence. We create content tailored to various audience needs, ensuring it remains relevant and useful for potential guests. With a focus on SEO, storytelling, and targeted promotion, we ensure your brand is always front and center for the guests who matter most.

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A Proven Hotel Content Marketing Strategy

With over six years of expertise in content marketing, we’ve refined a step-by-step process tailored to the unique needs of the hotel industry. Our approach has helped hotels of all sizes increase bookings, enhance guest loyalty, and strengthen their online presence. When you partner with us, you’ll gain a results-driven strategy designed to address your challenges and achieve your goals.

Discovery Call

We begin with a consultation to uncover your property’s key strengths, marketing objectives, and budget. This initial step allows us to define a customized strategy that reflects your hotel’s unique value proposition while targeting your ideal guests.

Market & Competitor Research

Understanding your competition and audience is critical. We analyze the strategies of rival properties while creating detailed guest profiles based on demographics, travel trends, and booking behaviors. This ensures we focus on opportunities that set your hotel apart.

Keyword Research

Using state-of-the-art SEO tools, we identify the search terms your potential guests are using to plan their trips. These insights form the foundation of a targeted content strategy that puts your hotel in front of the right audience.

Content Strategy

With keyword data in hand, we focus on creating content as a central element of your hotel marketing strategy. This includes a detailed calendar with blog topics, seasonal promotions, and optimized internal link structures, all designed to increase visibility and engagement.

Content Writing

Our expert writers develop engaging, high-quality content that highlights your property’s features, showcases local businesses, and inspires travelers to book. Each piece is crafted to align with your brand voice and appeal to your target audience.

On-Page Optimizations

We handle all technical aspects, including uploading content to your website, optimizing metadata, formatting for readability, and ensuring all on-page SEO elements are aligned to maximize your search engine rankings and drive traffic to your hotel website.

Content Promotion

Drive traffic faster with optional promotional services. From social media posts that highlight your property to backlink-building strategies that boost authority, we ensure your valuable content reaches the right audience quickly through a variety of digital channels.

Performance Analytics

Our work doesn’t end at publication. We provide in-depth performance analytics to track how well your content is driving bookings and engagement. Based on the data, we refine strategies to ensure ongoing success.

Content Marketing Packages for Hotels

If your hotel is new to content marketing, our pre-built packages provide a perfect starting point. Designed to reach your audience throughout their travel planning, each plan focuses on boosting your property’s visibility, driving direct bookings, and creating memorable connections with your audience. With proven content strategies, our packages help you reach your target guests efficiently and effectively.

Starter Plan

$450/month

Perfect for boutique hotels or B&Bs seeking to attract local travelers and increase direct hotel bookings.

Content Strategy Curation
2 Blog Posts (800 to 1200 Words)
On-Page SEO
Internal Link Building
Performance Analytics
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Pro Plan

$900/month

Ideal for mid-sized hotels expanding their market reach and targeting regional guests.

Content Strategy Curation
4 Blog Posts (1000 to 1500 Words)
On-Page SEO
Internal Link Building
Performance Analytics
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Elite Plan

$1,800/month

The perfect choice for luxury or international hotel chains promoting several locations.

Content Strategy Curation
8 Blog Posts (1500 to 2250 Words)
On-Page SEO
Internal Link Building
Performance Analytics
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Custom Content Marketing Solutions for Hotels

If our packages don’t quite fit your needs, no worries! At Kurt’sCopy, we create tailored content strategies that align with your hotel marketing plan. Whether you’re looking for inspiration from hotel content marketing examples or innovative ideas crafted just for your property, we’ll design a solution that works for you.

Get in touch today, and we’ll craft a strategic marketing approach focused on your goals and targets.

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Enhance Your Hotel Content Marketing Efforts with Add-Ons

While our content strategies are designed to drive results, you can take your hotel’s marketing to the next level with optional add-ons. These services can be included in any of our pre-built or custom content packages to accelerate growth and engagement in the hospitality industry.

Use Social Media Channels to Reach Your Target Audience

Social Media Marketing

Promote your content across social media platforms like Facebook, Instagram, Pinterest, and LinkedIn to boost visibility and connect with potential customers and encourage user-generated content.

Leverage Off-Page Techniques to Reach Your Target Audience

Off-Page Link Building

Increase your hotel’s online authority and improve search rankings with high-quality backlinks from reputable websites.

Keep Your Audience Engaging with Effective Email Marketing Campaigns

Email Newsletter

Keep past, potential, and loyal customers engaged with personalized email newsletters featuring your latest content, special offers, and updates.

What Our Clients Say

Kurt has been an excellent blog writer for our website. He researches the topics in advance and makes sure they are aligned with our objectives while being full of SEO juice! He works independently and always meets his deadlines. We highly recommend him.
Issmat Al-Akhali Cameo Hotel & Suites
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Kurt is a professional and delivered exactly what was required for the project. His skills as a writer and ability to meet deadlines are assets not many possess. I would recommend Kurt to anyone looking to hire the right person the first time.
Lewis OgdenCI Media LTD
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Kurt’sCopy Orders
It is the second month that I am asking Kurt to write new articles for me. He is working hard and tries to satisfy any changes ASAP. Prompt response and high quality of work. I couldn’t think of anything better. A thousand thanks!
Kateryna NazarenkoTripBirdie.com
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Ready to Elevate Your Business?

Discover How Our Digital Marketing Strategies Drive Results!

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OR Call Us At:

226-348-0086

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